_{PROJECT INDEX}

A comprehensive archive documenting the diverse range of projects conducted by FLAKE through concise descriptions and curated imagery. This space allows you to intuitively browse through our extensive design history and broad creative spectrum at a glance.

_{SELECTED WORK}

A curated showcase of FLAKE’s pivotal branding projects that explore and delve into the core essence of a brand. We have documented the detailed journey of our signature works, where strategic planning, sharp problem-solving, and high-fidelity design converge.

_COMPANY

FLAKE is a creative collective that operates organically, grounded in deep mutual trust and solid expertise across various disciplines. We share the fundamental values we uphold alongside our authentic identity as a team that pursues independent thinking and high-density collaboration.

_PROCESS

An overview of the systematic and logical journey through which a single idea is transformed into a tangible brand experience. Discover FLAKE’s proprietary workflow, established to uncover a brand’s essence and derive optimal results tailored to the market.

_JOURNAL

A collection of wide-ranging records, from behind-the-scenes project stories and design articles to reflective essays containing the team's deep insights. This space shares FLAKE’s official perspectives in depth, born from the intersection of professional knowledge and daily inspiration.

_CONTACT

We are always open to new project inquiries and collaboration proposals from business partners looking to create new value with FLAKE. Please send us your detailed business inquiry, and after a thorough review, our representative will contact you shortly to discuss a seamless project partnership.

FLAKE Corp. B1 70, Yeonnam ro 3-gil, Mapo-gu Seoul Republic of Korea 03987
hello@flake.kr

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ABOUT

FLAKE is a creative partner dedicated to delivering optimized solutions by maintaining a sharp focus on customers and users. We explore the core of brand identity and business strategy to produce boundless outputs across diverse disciplines. Leveraging years of expertise, we collaborate organically with top-tier specialists to create powerful synergy and effective results.

플레이크는 고객과 사용자에게 집중해 가장 최적화된 솔루션을 제시하는 크리에이티브 파트너입니다. 우리는 브랜드와 기업의 비즈니스 전략을 기반으로 고민하여 다양한 영역에서 제한없는 산출물을 생산합니다. 다년간 쌓아온 전문성과 경험을 바탕으로 최적의 전문가들과 유기적으로 협업하여 효과적인 시너지를 만듭니다.

WHAT WE DO

FLAKE creates creative solutions across all fields and scales, including corporations and brands (products, services, spaces, artists, events, exhibitions, festivals, etc.). Our work spans from Identity Design—establishing strategic value systems through MVC setting, essence definition, symbols, logos, and visual assets—to Experience Design, producing purposeful outputs like packaging, posters, and stationery. From objective-driven graphics to visual elements, we continue to craft impactful results for every project.

플레이크는 기업과 브랜드(제품, 서비스, 공간, 아티스트, 이벤트, 전시, 페스티벌 등)의 MVC(Mission-Vision-Core Value)설정 부터 에센스 정의, 심볼과 로고, 디자인 에셋과 키 비주얼 제작, 가이드라인 개발 등 브랜드의 전략과 가치 체계를 정립하는 아이덴티티 디자인 부터 서식류, 포스터, 패키지 등 목적을 기반으로 다양한 디자인 결과물을 만들어내는 경험 설계(Experience Design)영역, 목적성을 가진 단편적인 그래픽, 비쥬얼 영역까지 분야와 규모를 가리지 않고 크리에이티브를 만들어가고 있습니다.

ORGANIZATION

FOUNDER / CREATIVE DIRECTOR

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PARTENRERS

PRESS

PRESS CONVERAGE

^{We can help every person get their version of perfect, no metter what that is.}