HAPPY HABIT BRAND DESIGN for SKT
Happy Habit is a service operated by SKT as part of its ESG management. They provide benefits based on usage performance to coffee consumers who use eco-friendly reusable cups to reduce plastic waste. Various businesses are developed through the ‘Habit Eco Alliance’ in which diver organizations, companies, and brands are united. We were responsible for the overall design of Happy Habit's brand identity and brand experience with the concept of circulation and smile.
Logo-type design
Symbol design
Color Scheme & Usage
Typeface & Usage
Key visual design
App icon & Splash
Application design
CLIENT : SKT